How did Rotary Club of Ichalkaranji Central get 17000 video views in just 4 days?

How Did Rotary Club of Ichalkaranji Central Get 17000 Video Views in Just 4 Days?

January 21st, 2018

Event:
Texposure 2018
Date: 11th Jan 2018 to 14th Jan 2018

Organizers:
Rotary Club of Ichalkaranji Central and DKTE College

Objective:
Objective of the campaign was threefold
1) Spread the news that Texposure 2018 is equivalent of mini ITMA for Maharashtra
2) Get more people visit the event
3) Increase engagement on social media during the 4 days of the event

Challenge:
Satej Infotech Pvt. Ltd. had only 2 days to prepare for a Social Media Strategy for the Texposure 2018.

Execution:
Satej Infotech registered the event on Facebook to get more people show their interest in the Event. Within a 2 day campaign the event reached 17,360 people, the event got 970 engagements, 219 event clicks and 182 event response and 180 page likes.

The event was covered on Facebook live for 4 days which created historical results for Texposure 2018.

Results:
Results are taken from 11 Jan 2018 till 14 Jan 2018
Post Reach: 43K
Post Engagement: 11K
Page Likes: 470
Live Video Views:17K with total minutes viewed: 11K
The top video received 1.8K reactions, 65 comments and 75 shares.
Even after the event has finished post and videos continues to be shared, liked and commented on.

The exhibitors of the event received live coverage on FB during the event and some of them even enquired and showed their interest to participate in the next Texposure .

If you are looking to promote an Event on Social Media then get in touch with our Social Media Management team and get an overwhelming response for your event.

Contact us today to discuss your requirements.

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About Roopali Parandekar

Roopali Parandekar is MD at SATEJ INFOTECH PVT. LTD. Prior to this position she lived and worked in the UK for 7 years. An MBA by education she has an eye for detail and is a very keen learner. She is an expert in Social Media Management and a regular blogger. She writes about latest development in Social Media, Web designing & development, SEO and software applications.

Categories: Social Media Management

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